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  • The Evolution of Today’s CFO and Controller The current COVID-19 crisis, the Great Recession, as well the rapid changes in technology and the business world in the last 10 years, have changed the role of the CFO and controller in middle market companies.
  • Minding the Other Pandemic Amid the threat of COVID-19, CPAs could be facing another health crisis: a mental one.
  • Stepping Back to Move Forward Reflecting on the lessons learned in crisis reveals how CPAs can protect their relevance.
  • GEN NEXT: Charting Your Own Course What CPAs should know about the challenge and fulfillment of entrepreneurship and how it can change their careers.
  • IN Play: Q&A With Anna Kooi, CPA Wipfli's national financial services practice lead uses her passion for coaching softball as an inspiration for developing the 300-plus associates she oversees.
  • GEN NEXT: Three Lessons for Leaping Into Leadership Here are the lessons I learned along my path to making partner at age 35.
  • How ‘OK, Boomer’ Is Holding You Back Young accounting and finance professionals can overcome bias, project professional expertise and, ultimately, earn respect—if they lose the ‘OK, Boomer’ mindset.
  • Character: What CPAs Can Learn From Aristotle Knowing who you are is how you become a better you, a better leader, and a better CPA.
  • The Case for Upskilling Your EQ Career risks exist for accounting and finance professionals who forget to develop emotional intelligence alongside technology skills.
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