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Please note that this course is from a third-party vendor, The Carroll-Keller Group. If you cancel less than 7 days in advance of the session, fees are nonrefundable. We strongly recommend registering no later than 24 hours before the course begins. Please contact Sue Malan if you do not receive the event logistics via email at least 24 hours before the course begins: [email protected] or 630-495-0505. Thank you.

Date(s):

05/15/2025

Registration Open:

8:45 AM - 9:00 AM

Time:

9:00 AM - 4:30 PM

Facility:

Online

Meeting Type:

Courses

CPE Credit:

6.50

Field(s) Of Study:

Personal Development (6.50)

Level of Knowledge:

Basic/Intermediate

Price:

Member: $625.00
Nonmember: $695.00

Individual Discounts:

Not Available

Group Discounts:

10+ Registrants - Discount: 5.00%
20+ Registrants - Discount: 10.00%

Overview

The Problem

One of the biggest problems among website content creators is deciding which single high traffic longtail Keyphrase to target. Often, there are dozens—or even hundreds—of Keyphrases, each capable of attracting its own segment of traffic. But SEO guidelines typically call for one longtail Keyphrase per page, making it tough to harness the full range of possibilities without sounding repetitive.

The Solution

Picture a massive, 70,000-character “content library” that covers everything you’d ever want to say about Excel pivot tables (and beyond). When you want to create a new webpage for a specific Keyphrase—like “advanced Excel pivot table tips for beginners”—you dip into this library.

The real magic lies in how the text is reshaped and reworded for every page, ensuring the result is truly unique each time. No duplication. No “copy-paste” feel. That means you can produce hundreds of webpages, each laser focused on its own longtail Keyphrase—without triggering Google’s duplicate content penalties or annoying your readers with repetitive writing.

The bottom line

You can tap into the full potential of multiple Keyphrases, driving more targeted traffic and keeping your SEO strong. Every page feels fresh, natural, and customized to its specific Keyphrase—so even if you create 100 (or more) pivot-table-focused pages, they’ll all be uniquely valuable to your audience.

DESCRIPTION / OVERVIEW

In today’s hyper-competitive digital landscape, relying on a single high-traffic Keyphrase just won’t cut it anymore. This course equips you with the skills to scale your content strategy beyond one Keyphrase, unleashing the potential of hundreds of Focus Keyphrases, each drawing its own share of web traffic. You’ll discover how to research and categorize these Keyphrases, build a 70,000-character “master text” library, and seamlessly reshape that text for every variation— ensuring each page is unique, SEO-friendly, and perfectly aligned with its target audience. Whether you’re a digital marketer, content creator, or entrepreneur, our step-by-step blueprint shows you exactly how to maximize search engine visibility and keep every piece of content feeling fresh, relevant, and engaging. Join us to learn the proven system for dominating multiple Keyphrases across any niche or industry.

 

  • Understanding multi-Keyphrase Dynamics See how focusing on a single keyword can stifle your potential, and discover the exponential audience growth possible with multiple Keyphrases.
  • Mastering a Three-Phase Approach Learn a clear, step-by-step system for researching, creating, and deploying content across dozens—or even hundreds—of high-traffic Keyphrases.
  • Generating Keyphrase Ideas with Ubersuggest Explore Ubersuggest’s powerful features to build an extensive list of search terms and related queries, giving you a solid foundation for your SEO strategy.
  • Building a 70,000-Character “Master Text” Create and organize a robust content library that can be easily reshaped and tailored to various Keyphrases while maintaining a high level of originality. 
  • Avoiding Duplicate Content Penalties Understand how Google flags repetitive content, and learn the techniques to keep every piece fresh, penalty-free, and valuable to readers.
  • Seamless Keyphrase Integration Master embedding targeted Keyphrases into your content without sacrificing clarity, readability, or user experience.
  • Efficient Content Reshaping with AI Leverage ChatGPT’s advanced capabilities to quickly transform your master text for each new Keyphrase—saving time and expanding your reach.
  • Crafting High-Engagement Copy Discover writing and formatting strategies that hook readers, encourage longer site visits, and reinforce your site’s relevance for search engines.
  • Strategic Content Planning Learn to coordinate Keyphrase-focused pages in a way that covers multiple audience segments, ensuring a well-rounded and impactful web presence.
  • Ongoing SEO Optimization Continuously refine your approach with updated research, analytics data, and performance tracking to stay ahead in an ever-evolving digital landscape.

 

TARGET AUDIENCE

  • Digital Marketers and SEO ProfessionalsDesigned for those who want to broaden their keyword strategies, attract higher traffic through diverse search terms, and stay on top of evolving SEO trends.
  • Content Creators and Bloggers Ideal for individuals who need a system to regularly produce high-quality, engaging content across multiple topics—without sacrificing originality.
  • Entrepreneurs and Small Business Owners Perfect for those seeking to strengthen their online presence, outshine competitors in crowded niches, and drive sustainable growth.

Other Information:

  • The session will be delivered on the Zoom platform so all participants will work from their own workspace and use their own computer. Zoom has video capability but, if the participant’s computer is not equipped with a camera, audio will also work. 
  • Participants should enter the Zoom training room at least 15 minutes (8:45 AM) before the start time.

 

Highlights

  • Introduction to multi-KeyphraseSEO Discover how targeting numerous Keyphrases can dramatically expand your search visibility and capture more diverse traffic.
  • Ubersuggest Deep Dive Learn how to leverage Ubersuggest for discovering multiple Focus Keyphrases and related terms, creating a well-rounded SEO plan.
  • Creating the 70,000-CharacterMaster Text Explore the structure and best practices for building a robust, modular content library that can be easily tailored to each Keyphrase.
  • Structuring Content for Scalability Uncover strategies for categorizing and organizing your master text so you can rapidly adapt it for any Keyphrase target.
  • Avoiding Duplicate Content Gain insight into proven techniques for keeping each generated page unique, preventing SEO penalties and maintaining audience interest.

Speaker(s)

Prerequisites

  • Basic SEO FamiliarityA foundational understanding of SEO best practices and analytics platforms (like Google Analytics) will help you make the most of the course.
  • Content Creation ExperienceComfort with writing and editing is essential for developing effective, engaging pages and adapting the master text.
  • Openness to New Tools and MethodsA willingness to learn new technologies and workflows is key to successfully scaling your content strategy.