Promoting the value of you is what we do. This year, we're continuing our awareness campaign to help promote partnering with a CPA during tax time as well as for year-round strategic business advice and financial guidance.

CPA = Strategy

Our CPA = Strategy campaign is geared toward business owners, finance executives, and entrepreneurs, encouraging them to partner with a CPA for strategic insight into increasing their profitability and moving their businesses forward. A radio ad will run on WBBM alongside a digital ad campaign with Crain's Chicago Business and Google.

Radio Ad (click to listen)


Digital Ad Sample

CPA = Strategy Digital Sample

Tax Time: Partner With a CPA

Our February consumer-focused Tax Time campaign encourages individuals to "partner with a CPA" and directs them to our free Find a CPA Directory to help them this tax season and beyond as they work toward their financial goals. Radio ads will run on WBBM, WGN, WJBC, WTAX, and Spotify, and print and digital ads will run in larger regional newspapers throughout the state. We've also secured two digital billboards along Chicagoland expressways for the month.


Print Ad Sample


Digital Ad Sample