Promoting the value of you is what we do. This year, we're launching a dual awareness campaign to help promote partnering with a CPA for help during tax time as well as for year-round business and financial guidance.

CPA = Strategy

Our January and March CPA = Strategy campaign is geared toward business owners, finance executives, and entrepreneurs, encouraging them to partner with a CPA for strategic insight into driving their profitability and keeping their businesses viable. A radio ad will run during both months on WBBM-AM alongside a combination of print and digital ads with Crain's Chicago Business and on LinkedIn.

Radio Ad (click to listen)


Print Ad


Tax Time: Find a CPA

Our February consumer-focused Tax Time campaign encourages individuals to "Find a CPA" and directs them to our free Find a CPA Directory to help them this tax season and beyond as they work toward their financial goals. Radio ads will run on WBEZ/NPR, WGN-AM, Spotify, and Pandora, and print and digital ads will run in larger regional newspapers throughout the state.

Radio Ads (click to listen)

Streaming Radio
Print Ad

Tax Season Ad