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Please note that this webinar Is from a third party vendor, CPA Crossings. We strongly recommend registering no later than one-hour before the webinar begins. Please contact CPA Crossings webinar hotline if you do Not receive your webinar invitation via email within five minutes after registering:  877-370-2220 ext. 1. Thank you.

Date(s):

03/29/2024

Registration Open:

12:00 AM - 9:30 AM

Time:

9:30 AM - 10:30 AM

Facility:

Online

Meeting Type:

Webinars

CPE Credit:

1.00

Field(s) Of Study:

Personal Development (1.00)

Level of Knowledge:

Basic

Price:

Member: $55.00
Nonmember: $75.00

Individual Discounts:

Not Available

Overview

After attending this presentation, you will be able to...

  • Identify the opportunities available to B2B professionals as educators and influencers
  • Evaluate your own purpose and path toward leveraging your skills and knowledge for PR and paid media opportunities
  • Select strategies for differentiating your personal brand
  • Leverage revenue opportunities related to content, education, and partnerships
  • Create a business plan for thought leadership and impact within the accounting and other professional services channels

Highlights

The major topics covered in this class include:

  • Growing your business revenue using thought leadership, speaking, educating, membership communities and PR efforts
  • How to create a business plan for thought leadership and impact within the accounting and other professional services channels
  • Pricing your services as a thought leader or educator as you determine key channels for your Professional Knowledge Brand products

Prerequisites

None