It’s All About Relevance My theory: Becoming more relevant to businesses will make becoming a CPA more relevant to today’s career seekers.

The Back-to-the-Office Experience What is and isn’t working as people trickle back into the office in a post-pandemic world? Three CPA firm partners weigh in on why listening to staff is more important than ever as we try to get back to business as usual.

Accounting Is More Than Technical Ability CPAs must reach beyond technical training to protect their relevance and position themselves for long-term career success as client and company demands change.

The Hand of Private Equity in Accounting Firms Private equity is reaching into the accounting world, but why—and what’s the trade-off for CPA firms?

CPA License Renewal: Looking Back and Ahead At the close of a challenging CPA license renewal cycle, new developments and ongoing improvement efforts aim to make the 2024 renewal process smoother.

Changing the Face of the CPA Profession Even as CPA candidate numbers dwindle, these vibrant new CPAs are making the profession their own.

Rewriting the Book on Culture Can we keep moving CPAs toward being the most trusted and strategic business advisors despite the post-pandemic workforce becoming more transactional?

CPA 2027: The CPA Population Stalls CPA numbers are dwindling as CPAs face increased competition for the public accounting and corporate finance roles they held in the past. What’s next for the profession?

CPA 2027: CPAs Reset Skills The skills that CPAs have relied on to advance their careers for generations are becoming outdated as technological and strategic skills rise in importance, pushing accountants to reset and upskill.